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Writing Articles| Article #169 : ARTICLE WRITING – PART 2

Not picking on anybody in particular here, but there is a lot of crap out on the Internet. I have read articles that I literally could not understand. Other articles just rambled on and on with no particular destination in mind, jumping from one thought to the next, many times with no tie-in between the two.

While you could probably get away with writing a crap article like this, as far as article submission goes (some directories have almost no standards) you are going to have a hard time getting people to read your articles through to the end in order to get to your resource box (more on that later) and as far as the better directories, like Ezine Articles, they will never accept your work. So, it is in your best interest to write articles that are decent. You don’t have to be a Hemmingway, but you at least need to put together a coherent article that people will want to read and directories will want to place. Those are ultimately your goals. So forget about your so called “art” and learn the basics of how to write. Then you can write art.

So what are some of the good, the bad, and the ugly?

Let’s take it from top to bottom as far as how people will actually see your article, since that is the logical approach.

The First Thing that a person is going to see is your subject or topic. Call it the title if you want. It’s still the first thing they will see.

So, what’s a good title? While taste is in the eyes of the beholder, if you’re going to get your article read, you better have a title that grabs your potential reader by the throat and doesn’t let go.

Let’s take the title of this book itself.

“The Complete Article Writing And Marketing Guide”

Honestly, it’s not a great title. It’s good, but it could be better.

Why?

Because some people may not know what complete really is or what marketing has to do with writing articles. We’re using terms that don’t seem to go together, unless of course you already understand that they do.

A better title would have been…

“Write Killer Articles In 30 Minutes That Sell ”

Now we know specifically that the subject is about writing great articles in 30 minutes time, and you can pretty much assume the subject matter will teach you how to write an article that is going to sell.

So we have a great title, a good one and now we need to show you a bad one.

Here it is.

“How To Write Articles”

Can you say BORING?

What about the ugly?

“I Teach You Article Writin’”

First of all, it should be I will teach, not I teach and second, never use slang like that unless you are targeting a specific market that uses it.

Okay, again…A good title will grab your potential reader by the throat. This is probably the most important piece of advice you are going to get in this whole book because if your title doesn’t grab the reader, your article doesn’t get read.

In our next article, we’ll pick up with the second thing the person reading your article is going to notice, which is how the article itself begins.

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