CodingElite.com | Articles

Writing Advertisements| Article #193 : ADVANCED AD WRITING – PART 5

In this installment of our series on advanced ad writing, we’re going to concentrate on our closing, again giving you an example of an ad that closes with the personal touch and one that closes with the in your face approach.

The Personal Approach

This is the site I’d like you to check out

[Link Goes Here]

I know you have probably been burned quite a few times from Internet schemes. I know the feeling. I have been there. And since you don’t really know me, I understand if you might be having a hard time trusting what I am telling you. So maybe the following things will make it a little easier for you.

First of all, the site comes with an unconditional 60 day money back guarantee, so in essence, you have nothing to lose.

On top of that, I am going to throw in two of my own personal products that I normally sell for twice what this site is going to cost you. One of them is my own book on ad writing, which is so critical in this business. The other is my book 0n article writing, which is one of the most important things you can do to get people to your site.

And it goes on and on. You keep the tone the same. You do into the other closing aspects. Stress that time is of the essence.  Tell them that there is a chance the price may be going up soon. Just do it nicely.

The In Your Face Approach

Anyway, if you’ve got any sense at all, you’ll go to this site.

[Link Goes Here]

Like I said, don’t expect me to drag you kicking and screaming. I’m already successful so I really can’t go nuts if you decide that you want to end up without a pot to spit in. And I don’t normally give people incentives because if making a living isn’t incentive enough for you then quite honestly, you’re beyond my hope.

But, if you need incentives, here’s a few.

The site comes with a no nonsense 60 day guarantee. In other words, you’re not happy; you get your money back. No questions asked. So you don’t have to go whining.

Aside from that, and man I hate doing this, I’ll throw in two bonuses for you. Yeah, I know people love extras. Well, these aren’t just any extras. One is my book on ad writing and the other is my book on article writing. I assume you can read so they may actually help you.

But look, you gotta act fast cause this guy is thinking of raising the price real soon. So he who hesitates is lost. Not that you’re far from that now.

And so on.  Again, this is relatively tame for some of the ads I’ve put out, but you get the point. The tone is distinctly different from the first closing.

In our next installment we’ll go over the end of the closing, or what I call the sign off.

Read The Next Article On This Topic.

View All Articles Under This Topic.

P.S: If you would like to learn more about this topic, you can do so by joining our mailing list. Just go to the top right hand corner of this page, enter your name and email and click "Join Our Newsletter!".